Writing a business plan isn't as scary as it may seem at first. There are four areas where people need information for their business plan are:
- Industry Trends
- Competition
- Demographics
- Marketing
Business periodicals or article databases such as Proquest or EbscoHost are a good place to start for some broad information. Individuals writing a business plan can find articles covering industry trends and marketing using these souces. They may also want to considering searching for articles on the following topics:
- How-to tips/personal experiences
- Broad financial information (for example, industry sales grew from x to y in these years)
- How companies are responding to industry changes, demographic or marketing trends
- Statistics or other numbers for the industry
- Marketing information (for example, what other companies large and small may have done, what other companies have responded to)
- Industry information and trends
For demographic information, the
United States Statistic Abstract can be very helpful, as can the
U.S. Census Web site. The
Economic Census can also provide a lot of useful information on industries on national, state, and local level.
There are also a lot of organizations that can help individuals with writing their business plan and small business start-up.
1 comment:
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